Shannon Borntrager

AI Learning Architect · Instructional Designer

I build websites and training systems for small businesses that don’t have agencies, learning departments, or big budgets — but still want things done right.

Every site teaches visitors what to do next. Every training system turns confusion into clarity.

 

Monthly capacity

Websites — Open Training — Waitlist
I take one project per category per month to stay hands-on.
Built for small teams, startups, and independent creators.

Websites that guide people to action.

Website Option 01

Small Business Websites

$1,500 base
Monthly capacity
Websites — Open Training — Waitlist
I take one project per category per month to stay hands-on.

A complete, custom website for small businesses and startups that need more than a template — but don’t want agency pricing.

  • Strategy call to define goals and visitor behavior
  • Custom layout and content structure (no themes)
  • Each section designed with a clear purpose: learn, trust, contact, buy
  • Mobile-friendly and easy to maintain
  • Launch and handoff included

I design websites like learning environments — every section teaches visitors what to do next.

Website Option 02

Artist Websites

$500 flat
Monthly capacity
Websites — Open Training — Waitlist
I take one project per category per month to stay hands-on.

A clean, intentional online presence for artists, musicians, and creators who need a place to show their work — without complexity or bloat.

  • One-page or simple multi-section site
  • Visual-first layout for showcasing work
  • Bio, work, and contact or links
  • Mobile-friendly and fast

This option focuses on clarity and presentation — not complex systems or integrations.

Practical training for small businesses.

Training Systems

Onboarding, SOPs & Custom Training

$1,000 base
Monthly capacity
Websites — Open Training — Waitlist
I take one project per category per month to stay hands-on.

Most small businesses don’t think they need training — they just feel the pain of mistakes, slow onboarding, and knowledge living in people’s heads.

I work with small teams that normally wouldn’t have access to this kind of support and help them build simple, human training systems that actually get used.

  • New-hire onboarding guides and portals
  • Clear SOPs and process documentation
  • Role-based training paths
  • Optional AI helpers trained only on your internal content

Training projects are scoped to stay realistic and affordable for small businesses — not enterprise learning departments.

Human first. AI-augmented.

Whether I’m building a website or a training system, the process is the same: understand people, define goals, and design with intention.

  • I do the interviews, structure, writing, and design.
  • AI supports research, testing, and refinement — not decision-making.
  • Each AI agent I use is purpose-built and constrained.
  • The end result stays human, clear, and maintainable.

You can expect a clear scope, a straightforward build process, and something you can actually use when I’m done.

Side quests

Not sure which one you need? That’s normal.

If you reach out, just tell me:

  • What kind of business or work you do
  • Whether this is about a website or training (or both)
  • What you want people to do differently afterward

I respond personally — no sales funnels, no pressure.